Hear how to build a brand that gets attention at Disrupt SF
Branding is an essential component of every startup. It’s more than publishing a tagline or a mission statement; it’s how your company comes alive in the eyes of customers. Some companies make it look easy, but designing and successfully launching a brand can be a daunting endeavor. How do you develop a brand strategy? What’s your brand positioning? How do you know if your brand is resonating with customers? At this year’s Disrupt SF, we’re bringing together Bumble’s Chelsea Maclin, PR expert Brooke Hammerling and creative director Ben Pham to provide tactical advice for how to help your brand cut through the competition and stand out.
Each one of our speakers has a unique perspective on how to translate your startup’s values into a compelling brand that customers can engage with and support.
Chelsea Maclin: Chelsea leads Bumble’s global marketing strategies and initiatives, focusing on international campaigns, brand marketing, experiential marketing and integrated partnerships. Her growing team works cross-functionally to test, develop and implement innovative marketing strategies for the brand across the globe. She helped the company launch its newest vertical, Bumble Bizz.
Brooke Hammerling: Brooke is the founder of Brew and has more than 23 years of
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