A Guide on Lead Nurturing

“Strong customer relationships drive sales, sustainability, and growth.” – Tom Cates

From generating more leads to shifting the focus on nurturing leads, marketing tactics have evolved over the years. The rise in social media usage has shrunk the distance between a consumer and a company. Now, they’re not just making a purchase; customers are interacting with sales executives and following their updates on various social media platforms.

Customers are now more aware of their needs, and they’ll convey it clearly too! With so many competitors in the market, customers have got a lot of options. So, how can you

Business Ethics

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