Trigo raises $22M for an automated grocery check out platform, similar to Amazon Go

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Automated check-out systems in supermarkets, where cashiers are replaced by barcode-readers and touchscreen interfaces for taking payments, have become a commonplace fixture in many parts of the world. But today, a startup that’s building many believe will be the next generation of such systems — computer-vision-powered platforms that monitor what you take from the shelves and automatically tally it up as you are on the move so that you can leave without checking out — has raised funding to continue developing its product and help it connect with grocery retailers that have seen the advances of Amazon Go and also want to get in on the AI action, without getting involved with Amazon itself.

Trigo, a computer vision startup out of Tel Aviv that is building checkout-free grocery purchasing systems specifically targeted at large supermarkets, has picked up a Series A round of $22 million. The funding is being led by Red Dot Capital, with previous Vertex Ventures Israel and Hetz Ventures also participating. This round brings the total raised by Trigo to $29 million.

The company is not disclosing its valuation but says that it has a number of deals in place already with grocery chains, including an unspecified European


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